Port City Java Same Unit Sales Increase for February; New Café in Home Market
WILMINGTON, N.C.-- (BUSINESS WIRE) -- March 09, 2006 -- Wilmington, NC based Port City Java Coffeehouse Cafés announces its " same unit " corporate sales for February 2006 increased 12.20% as compared with February 2005. This is the twelfth consecutive month the corporate units have produced double digit same unit sales increases. COO Don Reynolds states, " We continue to be pleased with the results of our Corporate Cafés and believe the Brand continues to show growth and acceptance. " The company believes the continued growth is due to enhanced operations, training, products, marketing endeavors and the acceptance of its Fairganics™ Program. The company feels same unit sales are a key indicator for unit performance, and indicate acceptance and market penetration for The Brand.
New Café in Home Market
The company announces a new Port City Java Coffeehouse Café has opened in Hampstead, NC, which is a bedroom community of Wilmington, NC, the home market for the company. The new café is located at 14280 Hwy. 17, Hampstead, NC, 28443. The unit is a new free-standing café, with a Drive-Thru. The company is excited to open its 15th Unit in the Wilmington, NC market. The new café is a Franchised Port City Java Coffeehouse Café and is the 4th franchised unit in the Wilmington market.
About the Port City Java® Brand
Port City Java® is located in Wilmington, NC. The Company opened its first café in March 1995, in Wilmington, NC. The Company began Roasting in October 1995 and Franchising in September 2003. Port City Java® has created a specific identity by creating an " all day approach " to sales, through its café environment. For additional information regarding Port City Java®, please email us.
